Dispensing Brand Love: What’s Behind The Twitter Vending Machine Trend

B-to-C Events, Technology
Posted on August 20, 2014 by Rachel Boucher

In an age where consumers are cutting the cord, muting commercials and glazing over billboards, social followers and fans are worth something. Not only are consumers more likely to purchase from brands…

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Rachel Boucher
Posted by Rachel Boucher

Rachel joined Event Marketer in 2012 and today serves as the brand's head of content. Her travels covering the experiential marketing indust ry have ranged from CES in Las Vegas to Spring Break in Panama City Beach, Florida (hey, it's never too late)—and everywhere in between.
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