Event Marketers Embrace the Total Solar Eclipse: Autos, Mattresses, Bananas and More Stunts, Pop-Ups, B-to-C Events Posted on August 18, 2017 by Sandra O’Loughlin Brands are taking advantage of the “Path of Totality” for the total solar eclipse. (Image: NASA)[/caption] Many people won’t know exactly what to expect on Monday, Aug. 21, when the total… LOGIN Please contact clientservices@accessintel.com if you are unable to login. Forgot Password? Tags:event marketing, Solar Eclipse, Event Marketer, Volvo, Event Agency, Casper, Event Marketer Magazine, Mitsubishi, EventMarketer, National Geographic, Experiential Marketing Agency, Chiquita, Event Agencies, CNN, Event Marketing Magazine, NASA, Experiential Marketing Companies, The Weather Channel, Event Marketers, Total Solar Eclipse Related Articles EMS 2025: Nine Event Trends to Watch, from Creativity on a Budget to ‘Servant’ Sponsorships The Brief: Giant F1 Helmets and Goldfish Retrieval Services CI Games Disrupts Gamescom with a Dark Fantasy Tattoo Sanctum The Brief: Nostalgia Malls and Fizz Mobs