Three Insights on Activating at Art Basel without a ‘VIP’ Experience

Three Insights on Activating at Art Basel without a ‘VIP’ Experience

B-to-C Events
Posted on December 27, 2018 by Rachel Boucher

Between the world class art and parties, standing out at Art Basel is a tall order. For Marriott’s Tribute Portfolio, introducing consumers in the Miami Beach market to its independent hotels across…

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Rachel Boucher
Posted by Rachel Boucher

Rachel joined Event Marketer in 2012 and today serves as the brand's head of content. Her travels covering the experiential marketing indust ry have ranged from CES in Las Vegas to Spring Break in Panama City Beach, Florida (hey, it's never too late)—and everywhere in between.
View all articles by Rachel Boucher →

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