Activation Discussions B-to-C Events Posted on February 4, 2010 by LOGIN Please contact [email protected] if you are unable to login. Forgot Password? Related Articles Malibu Taps Stylish Influencers for New Product Launch Live From Comic-Con: Our Firsthand Tour of 12 Brand Activations Chobani Turns to Events to Stir Up the Yogurt Wars The Macallan and Pantone Distill the Art and Science of Color and Whisky Creation