Augmented Reality: Ford’s Tech Gives Car Enthusiasts a Virtual Peek Under the Hood

Posted on May 10, 2017 by Sandra O’Loughlin

Ford’s second screen-style augmented reality engagement offered high-tech thrills without the need for headsets.[/caption]
Ford’s exhibit at the 2017 North American International Auto Show, which…

This story appeared in the April 2017 issue

Tags:Event Marketing Magazine, auto show, Experiential Marketing Companies, Augmented Reality, Event Marketers, event marketing, Ford, Event Marketer, Event Agency, Event Marketer Magazine, EventMarketer, Experiential Marketing Agency, Event Agencies

Augmented Reality: Ford’s Tech Gives Car Enthusiasts a Virtual Peek Under the Hood

Related Articles

No Brand Ambassadors. No Samples. Inside Kashi’s Expo West ‘Anti-Booth’

Three Lessons in Launch Events From Perrier’s Pop-Up

New York Fashion Week Sponsorship: Cocktails, Collabs and Catwalks

Five Health Safety Tips for Events