Dockers Event Dares Guys to ‘Drop Trou’ B-to-C Events Posted on October 3, 2011 by To generate trial of its new Alpha Khaki pants, Dockers on Sept. 17 held an Alpha Fan bar crawl that dared guys to “drop trou” to win a free pair and be entered for a chance to win a… LOGIN Please contact [email protected] if you are unable to login. Forgot Password? Related Articles Monthly Pulse Survey Results: Mental Health in Events One Way to Target Baby Boomers? Focus on Adventure Limited Too Returns to Retail with a Back-to-School Pop-Up Hosting a Skincare Activation? Steal These Eight Tactics