The Dos Equis #XXMasquerade campaign makes an entire season out of what could be a one-day event—Halloween. The effort, which launched in September with a series of bar events that featured Oculus Rift…
![Dos Equis Mirrorball XXMasq 7](https://www.eventmarketer.com/wp-content/uploads/2015/01/Mirrorball_XXMasq7.jpg)
© 2024 Access Intelligence, LLC – All Rights Reserved. |