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Q&A: A Microsoft Storyteller on the Power of Empathy

B-to-C Events, B-to-B Events
Posted on June 8, 2020 by Rachel Boucher

Miri Rodriguez, storyteller at Microsoft[/caption]
The pivot for event marketers has not only involved shifting from physical to digital where possible, it has required a shifting of messaging and goals…

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Rachel Boucher
Posted by Rachel Boucher

Rachel joined Event Marketer in 2012 and today serves as the brand's head of content. Her travels covering the experiential marketing indust ry have ranged from CES in Las Vegas to Spring Break in Panama City Beach, Florida (hey, it's never too late)—and everywhere in between.
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