For more than a decade, EventTrack has been the leading and largest annual research study on experiential marketing. There’s nothing else like it.
- Six Surveys in One Report. Separate surveys were initiated to consumer event marketers, b-to-b event marketers, corporate trade show exhibitors—plus attendees at consumer events, b-to-b events and trade shows.
- Fortune 1000 Insights. From spending, volume, investments, strategies and measurement, we give you topline and deep insights into the world’s greatest brands.
- Event and Trade Show Attendees. From attendance intent to dwell time to purchase intent and which parts of experiences best connect them to brands.
Both the Executive Summary and the famous EventTrack “Stat Pack” of charts—all ready for your 2025 slide decks—are available for complimentary download below.
