How Coachella Inspires Fashion Brands

Steal-Worthy Ideas from Fashion Brands at Coachella

Festivals & Fan Cons, B-to-C Events
Posted on March 8, 2017 by Rachel Boucher

Three tips on how to capitalize on festival fashion subculture
 
Fashion Week has a rival—Coachella. Over the last few years, fashion has dominated the conversation surrounding the Indio, CA-based…

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Rachel Boucher
Posted by Rachel Boucher

Rachel joined Event Marketer in 2012 and today serves as the brand's head of content. Her travels covering the experiential marketing indust ry have ranged from CES in Las Vegas to Spring Break in Panama City Beach, Florida (hey, it's never too late)—and everywhere in between.
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