Leveraging Real-Time Video to Build Event Buzz

Five Tips for Leveraging Real-Time Video to Build Event Buzz

B-to-C Events, B-to-B Events, Technology
Posted on December 9, 2015 by Rachel Boucher

As photos give way to video as the sharable medium of choice, event marketers are leveraging real-time content to build buzz-generating stories around their experiences. Here, Ben Kaplan, ceo of PR Hacker,…

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Rachel Boucher
Posted by Rachel Boucher

Rachel joined Event Marketer in 2012 and today serves as the brand's head of content. Her travels covering the experiential marketing indust ry have ranged from CES in Las Vegas to Spring Break in Panama City Beach, Florida (hey, it's never too late)—and everywhere in between.
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