Green 2.0: How Brands Are Immersing Consumers in Modern Environmental Causes Sustainability, B-to-C Events Posted on May 10, 2019 by Rachel Boucher Four ways brands are reimagining what it means to ‘go green’ We used to think about “going green” by way of recycling or using less paper. Those actions are still important and in play,… LOGIN Please contact clientservices@accessintel.com if you are unable to login. Forgot Password? Tags:sustainability, event marketing, green event, Event Marketer, cause marketing, Event Agency, CSR, Event Marketer Magazine, EventMarketer, Experiential Marketing Agency, Event Agencies, Event Marketing Magazine, tiny house, Experiential Marketing Companies, millennials, Event Marketers, experiential marketing Related Articles How Band-Aid Made a Splash With a Pool-themed Pop-up at Summerfest 2025 The ‘Essence’ of Influence: Inside SheaMoisture’s First-ever International Brand Trip Watch: Minute Clinic at EMS 2025, featuring the Experiential in Color Mentorship Program Field Report: 10 Booths We Loved at Licensing Expo 2025