Inside 10 of the Industry’s Best Digital Sports Sponsorship Activations Sponsorships, B-to-C Events, Technology Posted on December 27, 2016 by Sandra O’Loughlin Brands Deliver High-Tech Engagements to Score With Today’s Hyper-Connected Fans Not that long ago sports sponsorships centered on physical assets like naming rights and stadium signage.… LOGIN Please contact [email protected] if you are unable to login. Forgot Password? This story appeared in the Feb/March 2016 issue Tags:digital activation, fan engagement, gesture control, RFID, sports sponsorship, 3D Related Articles Using Oculus Rift, Mechanics Get a Lesson in Bosch Three Platforms Worth Exploring in the Booming Social Audio Space How Lowe’s Built a ‘Village’ with Half the Booth Space at CES Meiomi Uncorks a Luxury Wine Sampling Tour