As part of a strategy to reinforce its “ION Delivers” campaign, the network erected a pop-up mobile mailroom during TV’s Upfront Week 2012 on the streets of New York City outside of advertising agency…
![ION Pop-Up Mailroom](https://www.eventmarketer.com/wp-content/uploads/2012/05/SO_Buzz0525_ION2_440x300.jpg)
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