L.L. Bean’s New Campaign Encourages Consumers to get 'S'more out of Summer'

L.L. Bean Hosts Marshmallow Roasts in Cities with ‘S’more out of Summer’

Activations offer a cedar trellis entryway with opaque signage and hanging greenery.[/caption]
We all say it: Summer goes by too quickly. So, L.L. Bean this summer is activating experiences designed to…

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Rachel Boucher
Posted by Rachel Boucher

Rachel joined Event Marketer in 2012 and today serves as the brand's head of content. Her travels covering the experiential marketing indust ry have ranged from CES in Las Vegas to Spring Break in Panama City Beach, Florida (hey, it's never too late)—and everywhere in between.
View all articles by Rachel Boucher →

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