Mobile apps: The new takeaway at consumer events B-to-C Events, Technology Posted on June 3, 2010 by Kenneth Briodagh Just when you think you’ve seen it all, you haven’t. This is especially true in the world of mobile apps—those downloads you can drop on your Smartphone that do just about everything… LOGIN Please contact [email protected] if you are unable to login. Forgot Password? Related Articles One Way to Target Baby Boomers? Focus on Adventure Mall Matters How Sparkling Ice Turned a Mobile Tour into a Robust Merchandising Program Splendid ‘Spreads Softness’ with New Campaign