Study: What Gen Z Really Wants, and Why Marketers Should Care B-to-C Events, B-to-B Events, Technology Posted on November 16, 2020 by Kaylee Hultgren Trend report offers a “jumping-off” point for marketers The Gen Z target can’t recall a time without technology. Generally defined as those born during the late 1990s to the late 2000s, Gen… LOGIN Please contact [email protected] if you are unable to login. Forgot Password? Tags:Sponsorship, Gen Z, cause marketing, data, music festivals, TikTok Related Articles Hyundai Shows Off New Luxury Sedan How Strategic Stunt Marketing ‘Drops’ Can Be Silent But Strong Spirits Marketers Leverage the Allure of the Speakeasy Three Ways Tullamore D.E.W. Uses St. Patrick’s Day as a Business Opportunity