Study: What Gen Z Really Wants, and Why Marketers Should Care B-to-C Events, B-to-B Events, Technology Posted on November 16, 2020 by Kaylee Hultgren Trend report offers a “jumping-off” point for marketers The Gen Z target can’t recall a time without technology. Generally defined as those born during the late 1990s to the late 2000s, Gen… LOGIN Please contact [email protected] if you are unable to login. Forgot Password? Tags:Gen Z, cause marketing, data, music festivals, TikTok, Sponsorship Related Articles Agency Executives Talk 2011—and 2012 Square Enix Hits Comic-Con Bullseye Visa Talks Empowering Female Entrepreneurs with ‘She’s Next’ Event Program Live From EventTech 2017: What You Missed on Day Two