Peet’s at Coachella: Sampling Trikes, a Cold Brew Taproom and Vintage Touchpoints Sponsorships, Festivals & Fan Cons, Sampling, B-to-C Events Posted on May 27, 2019 by Kait Shea Peet’s opened up a dedicated taproom that served up cold brew and nitro cold brew.[/caption] Escape from the heat is a premium for Coachella attendees, so it’s no wonder Peet’s Cold Brew… LOGIN Please contact [email protected] if you are unable to login. Forgot Password? Tags:event marketing, Event Marketers, activation, sampling, Coachella, Coachella 2019, Event Marketer, Peet's, Event Agency, Event Marketer Magazine, EventMarketer, Experiential Marketing Agency, music festival, Event Agencies, festival sponsorship, Event Marketing Magazine, experiential marketing, Experiential Marketing Companies Related Articles 2017 Fab 50: Recognizing the Industry’s Top Exhibit Builders Campaign Launches: Frito-Lay Pops First Mobile Tour For New Lay’s Social Media Top Tip: Podcasting For Events Inside Chobani’s Yogurt-Inspired Sundance Experiences