Peet’s at Coachella: Sampling Trikes, a Cold Brew Taproom and Vintage Touchpoints Sponsorships, Festivals & Fan Cons, Sampling, B-to-C Events Posted on May 27, 2019 by Kait Shea Peet’s opened up a dedicated taproom that served up cold brew and nitro cold brew.[/caption] Escape from the heat is a premium for Coachella attendees, so it’s no wonder Peet’s Cold Brew… LOGIN Please contact [email protected] if you are unable to login. Forgot Password? Tags:Event Agencies, festival sponsorship, Event Marketing Magazine, experiential marketing, Experiential Marketing Companies, event marketing, Event Marketers, activation, sampling, Coachella, Coachella 2019, Event Marketer, Peet's, Event Agency, Event Marketer Magazine, EventMarketer, Experiential Marketing Agency, music festival Related Articles How Hershey’s Navigated its First Year in Esports Events VH1’s Glam N Go Beauty Truck Drives Touch-Ups and Tune-In The State of Sustainability: From Venue Perspectives to the ‘Pandemic Effect’ Seventh Generation Unleashes Baby ‘Crawl’