Hallmark’s PopMinded product line features event-exclusive collectibles.[/caption]
When you think about Hallmark, Comic-Con may not immediately spring to mind. But having a presence at this pop…
![Q&A: Hallmark's Director of Marketing on How the 100-Year-Old Brand Remains Relevant and 'PopMinded'](https://www.eventmarketer.com/wp-content/uploads/2017/09/hallmark_comic-con_2-1280x879.jpg)
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