Olympics 2016: What The Delays In Rio Mean For Sponsors

B-to-C Events
Posted on July 7, 2014 by Rachel Boucher

As early as September 2013, concerns began surfacing about the 2016 Summer Olympic Games in Rio de Janeiro. It had been reported, following an inspection by the International Olympic Committee, that organizers…

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Rachel Boucher
Posted by Rachel Boucher

Rachel joined Event Marketer in 2012 and today serves as the brand's head of content. Her travels covering the experiential marketing indust ry have ranged from CES in Las Vegas to Spring Break in Panama City Beach, Florida (hey, it's never too late)—and everywhere in between.
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