Kia Sorrento Experiential Road Trip

Roundup: Steal-Worthy Experiential Marketing Ideas for the New Year

B-to-C Events, B-to-B Events
Posted on January 19, 2021 by Rachel Boucher

A New Year in an experiential world dampened by COVID is a quieter landscape. But, it need not be any less bold. While big-budget, high-traffic events are off—for now—mobile, multi-channel experiences…

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Rachel Boucher
Posted by Rachel Boucher

Rachel joined Event Marketer in 2012 and today serves as the brand's head of content. Her travels covering the experiential marketing indust ry have ranged from CES in Las Vegas to Spring Break in Panama City Beach, Florida (hey, it's never too late)—and everywhere in between.
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