For brands that are non-endemic to the esports space and looking for an example to follow, State Farm should do the trick. Just this year, the insurance company announced a multi-year sponsorship of the…
![State Farm on Esports Sponsorship for Non-endemic Brands](https://www.eventmarketer.com/wp-content/uploads/2019/05/league-of-legends-state-farm_photo-credit-riot-games.jpg)
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