Technology’s Impact On The Brand Experience B-to-C Events Posted on May 6, 2010 by Alicia Dietsch, vp-marketing at AT&T, detailed in her keynote Wednesday the ways in which live and digital experiences are making it possible (Rethink Possible is the company slogan) to tell… LOGIN Please contact [email protected] if you are unable to login. Forgot Password? Related Articles Brands Send Bloggers on the Open Road More Than a ‘Straight Pour.’ Inside Exotico Tequila’s Sampling Activations Fashion Week Activations Go Off the Runway MINI Creates ‘Mini Extensions’ on an Annual Fundraiser with a Tour, Sponsorship