Best of EMS 2016: Day Three

Brand Activations, Sports Marketing and Mobile Tours
The final morning at EMS 2016 kicked off with a “tequila sunrise” for those who got swept up in the Motive Mile High Mayhem bar crawl in…

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Rachel Boucher
Posted by Rachel Boucher

Rachel joined Event Marketer in 2012 and today serves as the brand's head of content. Her travels covering the experiential marketing indust ry have ranged from CES in Las Vegas to Spring Break in Panama City Beach, Florida (hey, it's never too late)—and everywhere in between.
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