Sponsorship: Inside Walmart's NW Arkansas Championship

How Walmart Carved out a Community-Driven Niche in Championship Golf

Sponsorships, B-to-C Events

Posted on September 4, 2017 by Sandra O’Loughlin

Mention Walmart, and the affluence of golf doesn’t immediately spring to mind. The brand connotes everyday low prices on groceries and other necessities, not rounds of golf and its accoutrements. So…

This story appeared in the July 2017 issue

Tags:event marketing, Walmart, Event Marketer, Walmart NW Arkansas Championship, Event Agency, community event, Event Marketer Magazine, LPGA Tour, EventMarketer, Experiential Marketing Agency, Event Agencies, Event Marketing Magazine, Experiential Marketing Companies, Event Marketers, sports sponsorship, Procter & Gamble

How Walmart Carved out a Community-Driven Niche in Championship Golf

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