Instagrammable Moments, a Pop-up Corn Maze and LGBTQ: Inside Smirnoff’s Launch Event
Smirnoff is all about fun and inclusivity, so when it came time to reveal some…
GitHub Universe Courts Developers with GloFish, Play Rooms and Mona the Octocat
At this year’s GitHub Universe, an annual technology event for developers who build software on…
Bacardi’s Festival Sponsorship Features Cocktail Education, Cause Marketing and Caribbean Vibes
Bacardi brought its “Live Passionately” mantra to the Life is Beautiful Music & Art Festival…
F&B Talent, Installations: Inside the Four Seasons’ Influencer Event Series
The Four Seasons with its sumptuous spaces and services may seem out of reach for…
Live From EventTech 2018: What You Missed on Day Three
After 48 hours in Vegas, it’s not easy to get up and at ’em for…
Winners Announced: The 2018 Experience Design & Technology Awards
The editors of Event Marketer announce the winners of the 2018 Experience Design & Technology…
Live From EventTech 2018: What You Missed on Day Two
Philadelphia isn’t the only place it’s “always sunny” and early birds kicked off day two…
Live from EventTech 2018: What You Missed on Day One
Hundreds of marketers from across the country touched down in Sin City Monday morning to…
Prudential’s ‘Life Stages’-Themed Escape Room Immerses Consumers in Financial Wellness
It’s not always easy to engage consumers in financial services, but Prudential helped spark conversations…
Shoppable Pop-up Roundup: Behr, Cheetos and Timberland Offer More than Merch
Pop-ups offer marketers a platform to take a brand out of its usual context and…