Banana Parade Promotes Jamba Juice Kids’ Meals
To generate awareness and excitement for its new Jamba Kids Meals, the Jamba Juice smoothie…
Stonyfield Digs in for a Deeper Connection
Many mobile tours are kind of like speed daters. They try to make the most…
CES 2013: United Healthcare
United Healthcare and partner Optum create a “wellness park,” complete with landscaping and footpath.
CES 2013: Panasonic
Panasonic divides its gigantic footprint into product areas surrounding a presentation stage.
CES 2013: Hisense
TV and home electronics and appliances manufacturer Hisense sure made a statement in the space…
CES 2013: Canon
Canon’s generous footprint included a live performance stage and observation deck.
CES 2013: Audi
Dubbed The Black Cube, Audi’s booth literally makes you see the light—from across the show…
How Strong Sales and Social Media Changes Three Tours
There is always an element of risk when it comes to launching a new event…
Breaking Down the Science of Influence
Consumers are getting more and more cynical, and untrusting of branded communications. Instead of looking…