BP Fuels An Olympic Connection
With a mirror-encased shell that creates a look more Buck Rogers than eco-friendly fuel company,…
Got Milk? Catches Kids at Summer Camp
The Milk Processor Education Program (MilkPEP), for its Got Milk? Arranca Con Energía Breakfast Project…
Bacardi Sponsors Soccer Masters Tour
Bacardi in June sponsored the first game in the World Soccer Masters Tour, a new…
Inside Cisco’s Olympic Rooftop Experience
The Cisco House, a two-level b-to-b experience designed and built on the roof of the…
BMW Floats a Winner
With a location that you almost missed, BMW’s 8,500-sq.-ft. floating brand pavilion scores high on…
London Olympics: Coke Moves to the Beat
Global sponsorship activation is not for everyone, as evidenced by a few of the London…
Kia Supports Kids’ Hoop Dreams
Kia Motors America throughout July teamed up with the Atlanta Hawks in Georgia to host…
Acer Pavilion Is Hardware Heaven
From the first look, the Taiwanese brand’s two-story Acer Journey pavilion pays homage to technology…