OREO Throws Itself a 100th Birthday
OREO, the iconic chocolate sandwich cookie with the creamy filling sold by Kraft Foods, on…
Inside Out: The Magic School Bus
To celebrate the 25th anniversary of “The Magic School Bus” book series, Scholastic this past…
Electronic Arts Targets Man City Football Stadium
In the United Kingdom, football, or soccer to we colonists, is the number one spectator…
Bacardi Seeks Out The World’s Best Bartenders
Bacardi USA this year is celebrating its 150th birthday and to kick the year off…
Blue Cross Blue Shield Creates Garden Oasis
Health insurance company Blue Cross and Blue Shield of Florida returned to the Food Network…
Schick’s Razor Sharp Strategy with Katy Perry
Been to any good concerts lately? How about a concert with a killer brand sponsorship…
EM Interview: Moving with Music
Jerry Preyss Vice President of Global Innovation and Brand Marketing Hertz Campaign: Moving with Music…