Chase Develops a Social Platform Around ‘Giving Awards’
It’s a balmy early December evening in downtown Los Angeles. On the plaza outside the…
L’Oréal Taps Taxis to Drive Fashion Week Sales
L’Oréal USA, a sponsor of Fashion Week in New York City last week, took over…
History Brings the Swamp to the City
Since History (formerly known as The History Channel) couldn’t take New Yorkers to a swamp…
Oxygen’s Beauty Bar Offers ‘Jersey Couture’
To raise awareness for the second season of its reality series “Jersey Couture,” Oxygen Media…
Zeal Optics Sets Off to Score Sales
Premium sunglasses and goggles maker Zeal Optics is heading out on the second leg of…
Lipton’s Force Tour Engages Millennials
On Jan. 27 in Los Angeles, tea brand Lipton Brisk launched the Brisk Star Wars…
Courvoisier Goes Guerrilla to Support New Blend
To raise awareness for C by Courvoisier, a new offering by the cognac brand that…
Eastbay’s Tour Connects with Athletes
On Jan. 8, Eastbay, an online and catalog retailer of athletic shoes, apparel and equipment,…
Super Bowl XLVI Deploys Video Kiosks
The Super Bowl Village, the official fan zone for Super Bowl XLVI in Indianapolis, has…
TripAdvisor Offers Master Class for Travel Industry Pros
Trip Advisor for Business, the b-to-b division of travel site TripAdvisor, in January held a…