Integrated Marketing: Samsung Targets Indie Filmmakers Fans With Landmark Partnership
Samsung Electronics America is launching a program aimed at connecting with indie movie fans and…
Targeting: MetLife Reaches Out To Women Via The Catwalk
As part of a commitment to reach more women MetLife last month launched MetLife Snoopy…
KFC Connects With Office Workers Through Smell
Forget sight sound and touch. There’s only one sense that guarantees to lead directly to…
Sponsorships: Pepsi Expands Dew Tour Partnership Drops X Games
Pepsi will expand its title sponsorship of the Dew Tour action sports property to include…
Multicultural Marketing: AT&T Sponsors Quilting Tour
In an effort to connect with black consumers and communities AT&T has announced a sponsorship…
Product Launches: Jeep Finds Its Sweet Spot
Jeep will herald the arrival of the 2008 Jeep Liberty into dealer showrooms with a…
Contests: Smirnoff Ten Kicks Off World Travels
A group of consumers who won the chance to travel the world courtesy of Smirnoff…
Emerging Technology
The October 2007 Emerging Technology Report profiled ten of the most innovative new technologies in…
Nicole Terry–Brand Manager at Pup-Peroni
Name: Nicole Terry Title: Brand Manager Pup-Peroni Jerky Treats and Canine Carryouts dog snacks Company:…