How Roland Created an Exhibit that Worked
How Roland created a 40 000-square-foot exhibit that worked
BarCardz.com Takes on MySpace and Facebook by Leveraging Live Events
New social networking site BarCardz.com takes on MySpace and Facebook by leveraging live events Young…
Mobile Marketing: L’Bel Paris Takes Spa Experience On The Road
Beauty company L’Bel Paris is kicking off its debut in the U.S. with an event…
Event Tours: SunnyD Adds New Elements To Road Trip
In the second year of its Summer 4Ever Road Trip Sunny Delight Beverages’ Sunny D…
Legal Action: MasterCard Settles Drops Fight For World Cup
After more than a year of legal wrangling MasterCard announced on June 21 that it…
B-to-B: Tellabs Connects With NXTcomm Attendees
Telecommunications equipment manufacturer Tellabs entertained and engaged when it brought together some of the newest…
Grassroots: Pup-Peroni Brings Out Pup Patrol To Promote Sweepstakes
If it were an MTV reality show it could be called “Pimp My Dog’s Ride.”…
Sports Marketing: Sunoco Targets NASCAR Fans
Sunoco is bringing together four of NASCAR’s top drivers—Dale Earnhardt Jr. Tony Stewart Kasey Kahne…
Mobile Tours: Lucky Jeans Rides the Denim Highway
Lucky Brand Jeans is touring the country this summer in a psychedelic bright orange and…