Partner Perspectives: Three Ideas to Cut Your Exhibit Costs
Rising costs continue to be the No. 1 challenge for brands in the industry as…
Exhibit Design: Intel Merges AI and Live Music at AWS re:Invent
Intel orchestrated unexpected moments of joy while showcasing the company’s deep tech expertise by tapping…
Full Coverage: The 2023 Experience Design & Technology Awards
After all of the paring down and pivots the event industry has experienced, this year…
Q&A: 10 Minutes With Sabrina Gonzales of Shutterstock
A well-rounded perspective on the marketing and sales cycles of brands gives Sabrina Gonzales the…
Pinterest and Anthropologie Host a Trendy Holiday Showhouse Based on User Data
For those who’ve ever wondered what it would be like to walk through a Pinterest…
How a New Era of Beauty Events is Being Defined by Fans, Not Brands
Lavish influencer trips are back in the mix. Beautycon and Sephora revived their in-person beauty…
Green Lights: Three Ways Community Activities Can Bolster Event Marketing Campaigns
Your monthly event sustainability update Strong sustainability programs include activities your brand can talk about—and…
Plant-based ZENB Aims to Turn Skeptics into Believers on a Nationwide Pasta Lounge Tour
The plant-based food movement is thriving, but many consumers are still skeptical about the category,…
Inside the Formula 1 Heineken Silver Las Vegas Grand Prix: Opportunities, Challenges and Brand Buzz
As the chords of Madonna’s “Like a Virgin” blared from the stage at the T-Mobile…
Field Report: How Money20/20 is Banking on Disruption
Sound-off virtual calls? No more, said the creators of the latest U.S. edition of Money…