Podcast: What You Need to Know About Sustainability in 2023
Sustainability continues to be top of mind among today’s event marketers, as attendees and consumers,…
Juanita Chavarro Arias Joins Event Marketer
Juanita Chavarro Arias has joined Event Marketer as its new managing editor. Juanita comes to…
Special Report: Women in Events 2022
One of the biggest misconceptions about women in events is that because women often represent…
Deadfellaz Connects its NFT Community IRL through DeadZone LA
Taking over downtown Los Angeles, DeadZone LA, a one-night-only event in October, transformed Skylight ROW…
Meta Boost Small Business Studios Engage Entrepreneurs with Hands-on Workshops and Expert Support
The pandemic pushed many businesses online into uncharted virtual spaces, and understanding how to effectively…
How Jägermeister and the Lesbian Bar Project Blended an IRL Bar Tour with a Metaverse Activation
An unsettling statistic for the LGBTQ+ community and its supporters: in the 1980s, there were…
How FX’s ‘Atlanta’-themed Events for HBCU Students Launched a Dialogue on the Black Experience
If you’ve ever seen an episode of FX’s surreal comedy-drama “Atlanta” about the Black experience…
Year in Weird: A Roundup of Some of 2022’s Most Bizarre Brand Experiences
As the world reopened and a flood of events ensued, brands got weird to slice…
How the Genesis House Showroom Immerses Visitors in the Future of Luxury Automotive
Our first-person tour of a three-story brand environment that serves as an “expression” of Genesis’…
Full Coverage: The 2022 Experience Design & Technology Awards
Our recognition of the best use of design and technology in experiential marketing If you’re…