Seven Mobile Tour Ideas to Consider in the Age of Social Distancing
In the age of social distancing, engaging consumers from the safety of a vehicle, in…
How Amex Delivered 40 Virtual Consumer Experiences in Six Months
When COVID-19 struck, brands from A to Z began delivering virtual experiences, many for the…
Six Socially Distant Stunt Strategies for the COVID-19 Era
Large gatherings are out, but experiential is still in. Just because you can’t host big…
Virtual Events: How Event Marketers are Overcoming Eight Pain Points
During the first few months of the pandemic, most event marketers were in panic mode,…
The 2020 Brand X Challenge: Shaping the Next Generation of Event Marketers
In an effort to raise awareness for the experiential industry as a potential career path…
How Dave’s Killer Bread Engaged its ‘BreadHeads’ with Burger Kits
Mail-home kits and other experience-to-consumer tactics have become a lifeline for many brands in the…
The 2020 It List: Recognizing the Top 100 Event Agencies
Our Annual Showcase of the Industry’s Best Partners Leave it to a pandemic to give…
Inside Nissan’s Socially Distanced Drive-in Sponsorship at CHI-Together
Among brands to take advantage of the drive-in phenomenon that’s keeping hope afloat for many…
‘Stranger Things’ Fans Will Drive Through Replica Sets at the Netflix ‘Drive-Into’ Experience
Filming was halted on the fourth season of Netflix’s “Stranger Things” over the spring in…
How Chicago’s CHI-Together is Putting a Fresh Spin on Socially Safe Events
Located in a parking lot at Soldier Field, CHI-Together bills itself as the largest ongoing…