Author archive for Anna Huddleston

March 17, 2024

Natural Products Expo West 2024: Five Booth Trends on Display

Beet gummies? Power bars fueled by renewable energy? Noontropic mushrooms that “improve your thinking”? All were on display at Natural Products Expo West that took over Anaheim Convention Center, March 13-16. The show welcomed more than 65,000 attendees and 3,000 exhibiting companies, showcasing the latest in natural and organic food and beverages, supplements, ingredients as...

read more

March 15, 2024

Five Trending Topics Around Sustainable Exhibits and Trade Show Experiences

Questions about sustainability in booth design often trigger two responses: We’ve been doing it for a while (aluminum structures, rentals, recycling carpet) and Clients don’t want to pay for it. Both of those are true—sometimes—but as companies of all sizes adopt the 2050 net zero climate goals to cut greenhouse gas emissions, they’re starting to...

read more

March 7, 2024

Field Report: 10 Top Exhibits at Design & Construction Week 2024 in Las Vegas

Bold colors, indulgent culinary demos and house-sized—and sometimes styled—exhibits were on hand at the 11th annual Design & Construction Week, comprised of the co-located International Builders Show (IBS) and the Kitchen & Bath Industry Show (KBIS), which together brought more than 117,000 attendees and 2,400 exhibitors to the Las Vegas Convention Center Feb. 27-29.  Dubbed...

read more

March 7, 2024

GE Appliances Lets its Brand Personalities Shine at KBIS 2024

The Design District by GE Appliances, a Haier company, dominated the KBIS showfloor with a 16,000-square-foot experience that showcased drastically different personalities of its brands united by the ideas of future-forward product solutions and unapologetic self-expression.  If attendees entered from the GE Profile side, they could take a selfie with a massive smart mixer before...

read more

February 23, 2024

Industry Perspectives: Can Touch This—Five Questions About Next-Gen Demos

Trade show attendees want to make the most of in-person learning with hands-on demos and activities, something that they can’t get from pre-recorded video demos and online learning materials, according to a Freeman Trends Report Q1 2024. In addition to experiential learning, attendees value learning from experts most. How does this translate to demos on...

read more

Receive the latest news and special announcements from Event Marketer

SIGN UP FOR UPDATES

© 2024 Access Intelligence, LLC – All Rights Reserved. |