Author archive for Event Marketer
Using Technology at Events in 2018
How marketers, experiential teams, producers, and CMO’s use technology across their entire event ecosystem.
The Artery Launches an Experiential Arm
Art and technology company The Artery has launched an experiential arm and has named acclaimed digital artist Yaron Tsinman as the new unit’s creative director. Deborah Sullivan, executive producer/managing director at The Artery, made the announcement. The Artery’s new experiential arm will create “transformative and immersive” experiences for a diverse range of global clients. The...EMI Event Technology Engagement Study: First-Ever Event Technology Benchmarking Study
How meeting planners, event marketers, experiential teams, event producers, and CMOs are using technology to add value, capture and analyze data, and enhance the attendee experience.
Partner Relationships: Creating Them and Maintaining Them
In this episode of EM All Access, we discuss great agency and client partnerships—what makes them and what maintains them.