Author archive for Event Marketer
Announcing the 2017 Ex Awards Finalists
The world’s largest recognition program for experiential marketing has unveiled the 2017 finalists. Awards will be handed out live on stage at the historic Ex Awards 15th Anniversary Gala on May 3 in Chicago at the Experiential Marketing Summit. Tickets now on sale—a sell-out is expected. Judged entirely by brand-side marketers, this year’s Ex Awards...
Podcast: Trends, Measurement and Social Media
In Episode 1, we unpack the latest trends, metrics and social best practices for events…
SXSW 2017 Video Tour: Scenes From Downtown Austin
While the East Coast was busy braving Winter Storm Stella, EM was fortunate enough to be in sunny downtown Austin checking out the interactive portion of this year’s South by Southwest Conference and Festivals (March 10-19).
Case Study: Morningstar’s Success Story
How Morningstar transformed its events management to reflect its position as a tech-savvy thought leader…