Author archive for Event Marketer
EM All Access: 10 Minutes with Michael Peach
In this episode of EM All Access, IBM Program Director-Digital Marketing, Demand Generation and Events Michael Peach talks about how the brand nearly doubled engagement at the biggest mobile event in the world.
EM All Access: 7 Minutes with IBM’s Teresa Cook
In this episode of EM All Access, IBM Director-Demand Systems for C-Suite, Cloud and Global Technology Services Teresa Cook shares her insights on how to engage the C-Suite.
EM All Access: 5 Minutes with FedEx’s Jason Baker
In this episode of EM All Access, FedEx Sr. Communications Specialist for Social Media Strategies Jason Baker talks about how to boost engagement through gamification… and the right hashtag.
Special Report: The 2014 Experience Design Awards
Hundreds of shops, agencies and brands from around the world submitted their best work across a dozen categories last fall, but only the 36 programs you’re about to see earned top honors.