Author archive for Event Marketer
L’Oreal Cleans Up On Campus
L’Oreal Paris is giving facial cleansing consultations at college campuses to promote its new Go 360 Clean facial cleanser. Kicked off at California State University in Long Beach on March 17, the Go Beyond Clean College Campus Tour is hitting 10 campuses through April 27.
What The truck? Pretty Builds On The Road
Designing a mobile experience that transforms the inside of a truck into a museum or a science lab takes imagination, design expertise and an ability to dream outside of the box. It also requires collaboration between the designer, who has an idea in mind, and the fabricator, who knows how to build it. When it...
EM@ The Virgin Galactic ‘Spaceline’ Launch
Virgin Galactic reveals the VSS Enterprise and EM traveled to the Mojave to capture the reveal of the first commercial “spaceline”
Warner Bros. Hits Malls to Showcase New Video Games
Warner Brothers Studios recently wrapped a 12-stop interactive mall tour in December in Gurnee, IL, that featured Kid’s WB Game Stations showcasing the Scooby Doo, Lego Rockband, Where the Wild Things Are, Scribblenauts, Touch Master, The Clique Diss & Makeup and Game Party WB video game titles. The games are targeted at children five to...