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B-to-C EventsSpecial Report: The 2015 Ex Awards
It’s not your imagination: This industry is on a roll. Fact is, we started the Ex Awards 13 years ago to recognize what back then was just a handful of experiential programs that were showing others in this burgeoning industry how viable and valuable live events could be.
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B-to-C EventsGrand Ex: Bud Light, Mosaic and the Best Campaign of the Year
Going to Town: Surprise and Delight, Social Currency and Content Collide at Whatever, USA It was, it is, it will be—one for the textbooks. A goal so ambitious it required the creation of an entirely new blueprint to reach an entirely new audience. A strategy so dependent on live experiences it forced the rest of […]
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VideoEM All Access: 8 Minutes with Microsoft’s Melissa Porter
In this episode of EM All Access, Microsoft Senior Marketing Strategist Melissa Porter takes you inside the brand’s 365-day-a-year content strategy.
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B-to-C EventsBest Places to Work in Events: The Industry Roundtable
Candid perspectives on the people side of the business from seven of this industry’s Best Places to Work… What really makes a Best Place to Work? Is it the Ping- Pong table and the bar cart on Thursdays? Is it the open plan office and the 401k match? Or is it less about the perks […]
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B-to-C EventsBest Places To Work: Our Inaugural Recognition of Industry Agencies and Partners
Our inaugural Best Places to Work in Events recognizes the agencies and partners that deliver the best work experiences, provide the most employee support and have superior office environments and cultures across the industry.