Event Marketer

In this exclusive super-episode of EM All Access, our editorial team takes you with us as we go on-site at Microsoft Ignite, the newest event from one of the world’s largest event marketing teams.  

In this episode of EM All Access, Heineken Director-Sponsorships and Events Pattie Falch talks about how to add value to sponsorships through participatory experiences.  

In this episode of EM All Access, McDonald’s Engagement Project Manager Lisa Fingerhut talks about how to engage a b-to-b audience through social and digital media.  

There is something about those headsets. Strap one on, look left and then right, and suddenly, you’re not in Kansas anymore. We’re talking Virtual Reality, of course, that cutting-edge technology that’s popping up at events and giving event marketers countless new ways to engage, impress and immerse consumers in their brands. But before you roll […]

It’s not your imagination: This industry is on a roll. Fact is, we started the Ex Awards 13 years ago to recognize what back then was just a handful of experiential programs that were showing others in this burgeoning industry how viable and valuable live events could be.