Author archive for Event Marketer
Multicultural Marketing: AT&T Sponsors Quilting Tour
In an effort to connect with black consumers and communities AT&T has announced a sponsorship of a multi-city college tour featuring music and folklore presented by the Gee's Bend Quilters Collective a group of more than 50 women who live in the rural communities of Rehoboth and Boykin AL.The free tour stops will be open...
Contests: Smirnoff Ten Kicks Off World Travels
A group of consumers who won the chance to travel the world courtesy of Smirnoff recently reached their first destination: Moscow the birthplace of Vladimir Smirnoff founder of the premium vodka brand. From there the party-hardy group will travel to Shanghai in January 2008 Paris in May 2008 and wrap up their journeys in New...
Product Launches: Jeep Finds Its Sweet Spot
Jeep will herald the arrival of the 2008 Jeep Liberty into dealer showrooms with a tasty event called Sweetest Day The Jeep Way.
Clams Casino-EM Style
Clams Casino—EM style 6-8 servings