Author archive for Event Marketer

April 29, 2021

Producing In-person Events Post-COVID: Nine Resources for Event Marketers

As the number of Americans vaccinated for COVID-19 increases and the country begins to reopen businesses, more marketers are beginning to consider producing live, in-person events again. But in terms of logistics, budgets, technology and safety, events post-COVID will differ in key ways from those held before the pandemic. Below are resources to help marketers...

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April 2, 2021

2021 Executive Roundtable: Diversity in Events

Top Agency Executives Share Insights on the Action Steps They’re Taking, and the Progress They’re Making, Toward Greater Diversity, Equity and Inclusion Few business sectors have a greater impact on diversity, equity and inclusion than experiential marketers. From the composition of their own internal teams to the vendors they choose to partner with to the...

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