Author archive for Rachel Boucher
Three Strategies for Using Projection Mapping
Projection events have quickly gone from spectacle to strategy in just the past few years, transforming awe-inspiring light shows into buzz generating campaigns with unlimited viral reach.
EM@: Spring Break, Panama City Beach
Grab a beer and some neon shades as we explore this Florida panhandle hotspot.
Spring Break 2013: Panama City Beach
EM fled the winter chill and hit the beaches for Spring Break in South Padre Island, Texas and Panama City Beach, Florida. And we even managed to avoid breaking a hip. Check out the action in Panama City Beach below.
High-Tech Vending Machine Dispenses Hot Wheels
At this year’s Canadian International Auto Show, Chevrolet Canada featured in its exhibit a special Hot Wheels-inspired blue Camaro that hit the market early this year for a limited time. It was a particularly significant event for car lovers and Hot Wheels enthusiasts because one of the very first Hot Wheels toy cars ever produced...