'Donut' underestimate Google and their launch for their Home Mini product - Event Marketer

'Donut' underestimate Google and their launch for their Home Mini product - Event Marketer
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‘Donut’ underestimate Google and their launch for their Home Mini product

edta-2018_best-permanent-popup-retail_gold_google
Brand: GOOGLE
Agency: MAS EVENT + DESIGN
Awards: EXPERIENCE DESIGN & TECHNOLOGY AWARDS — BEST PERMANENT OR POP-UP RETAIL EXPERIENCE
Year: 2018
THE SETUP: To celebrate the launch of the Google Home Mini product, the smaller version of the Google Home, the brand created an experiential campaign bringing to life its slogan, “The Size of a Donut,…
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