Ford Drives Lead-Gen on Lifestyle Events Tour - Event Marketer

Ford Drives Lead-Gen on Lifestyle Events Tour - Event Marketer
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Ford Drives Lead-Gen on Lifestyle Events Tour

Brand: FORD
Agency: XPERIENCE COMMUNICATIONS
Awards: EX AWARDS — BEST MULTI-MARKET EVENT (CONSUMER)
Year: 2007
The Ford Experience visited 25 lifestyle events across the country—including racing, football, golf, music, automotive and cultural events—aiming for attendees who already owned Fords or would be open…
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