Gateway Uses Caricatures to Demystify Tablets - Event Marketer

Gateway Uses Caricatures to Demystify Tablets - Event Marketer

Gateway Uses Caricatures to Demystify Tablets

Brand: GATEWAY
Agency: AMMO MARKETING
Awards: EX AWARDS — BEST MALL EVENT PROGRAM
Year: 2005
Tablet PCs—those snazzy computers that can capture input through their write-on screens—might seem intimidating to technophobes. To demystify the machines in a pressure-free environment, Gateway set…
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