Genentech Data Visualizer Engages Attendees at ASCO - Event Marketer

Genentech Data Visualizer Engages Attendees at ASCO - Event Marketer
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Genentech Data Visualizer Engages Attendees at ASCO

Brand: GENENTECH
Agency: STIMULANT
Awards: EXPERIENCE DESIGN AWARDS — BEST INTERACTIVE EXPERIENCE
Year: 2014
It was the 50th anniversary of the American Society of Clinical Oncology annual meeting at McCormick Place in Chicago. Biotech brand Genentech wanted to throw a blowout celebration in its exhibit to communicate…
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