H&R Block's ATM Spits Money at Consumers

H&R Block's ATM Spits Money at Consumers - Event Marketer

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H&R Block’s ATM Spits Money at Consumers

Case Study Details

Brand: H&R BLOCK

Agency: KETCHUM M1 INTERACTIVE DECIBEL MANAGEMENT

Awards: EVENT TECHNOLOGY AWARDS — BEST AUDIENCE INTERACTION

Year: 2014

Imagine walking up to an ATM and having it spit out $10 bills at you. That’s what happened in a direct-to-consumer experience activated by H&R Block, the consumer tax services provider, to demonstrate…

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