Mercedes outs their mantra “The Best or Nothing" to the test all over the US with their pop up shops

Mercedes outs their mantra “The Best or Nothing" to the test all over the US with their pop up shops - Event Marketer

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Mercedes outs their mantra “The Best or Nothing” to the test all over the US with their pop up shops

Case Study Details

Brand: POP-UP RETAIL EXPERIENCE

Agency: CZARNOWSKI ENGINE SHOP

Awards: EX AWARDS — BEST POP-UP STORE

Year: 2019

The luxury automotive category tends to conjure up images of stuffy salesmen and an air of exclusivity. But with the ever-increasing demand for change in the car-buying process, Mercedes-Benz wanted to…

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