NBA’s official healthcare partner, Kaiser Permanente makes a swish - Event Marketer

NBA’s official healthcare partner, Kaiser Permanente makes a swish - Event Marketer
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NBA’s official healthcare partner, Kaiser Permanente makes a swish

Brand: KAISER PERNANENTE
Agency: NEXT/NOW OCTAGON
Awards: EXPERIENCE DESIGN & TECHNOLOGY AWARDS — BEST TOUCH-OR GESTURE-BASED INTERACTIVE
Year: 2018
WHY THE JUDGES LOVE IT: As the NBA’s official healthcare partner, Kaiser Permanente wanted to get consumers’ blood pumping for its All-Star Weekend sponsorship. Enter: Be Like Steph, a digital three-point…
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